TO: Honorable Mayor and Members of the City Council
FROM: Tom Kisela, City Manager
1. SUBJECT
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Agreement with Bludot Technologies, Inc. for shop local program rewards software.
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2. SUMMARY
Agreement with Bludot Technologies, Inc. to provide a mobile application and software for a rewards program to encourage residents and visitors to support local businesses.
3. RECOMMENDED ACTION
recommendation
1. Approve the agreement with Bludot Technologies, Inc. in the amount of $5,940 for shop local program rewards software; and authorize the City Manager to execute on behalf of the City.
2. Approve the use of $30,000 from account 100.0201.51670.00000 to fund the rewards program.
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4. FISCAL IMPACT
The expense for this program is $35,940 and will be funded through:
100.0201.51670.00000 General Fund Other Professional & Consulting Services
5. STRATEGIC PLAN GOALS
Goal 2: Be a fiscally healthy community
e: Create an environment to attract, retain, and expand economic opportunities.
6. DISCUSSION AND BACKGROUND
The City of Orange Economic Development program seeks to foster an environment that expands economic opportunities. An important component of this effort is support for local businesses so that Orange has a thriving business community to create and retain jobs, generate revenue to support City services, and spur private property investment.
Shop Local programs support businesses by encouraging residents and visitors to spend their money at local businesses. City staff is proposing the development of a Shop Local program for the City of Orange with the following components:
* Educational Marketing Program - Many people don't realize where they spend their dollars impacts local jobs and city services. An educational marketing program will give residents the information they need to make informed decisions about where they spend their money.
* Shop Local Branding - City staff are working on creating branding to help people identify their purcha...
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